Content Burnout: What To Do

As promised, here’s the followup on what to do when you are battling burnout. When you’re on a schedule to create content and keep your content marketing engine running smoothly, but you’re out of ideas and the well is dry, here are a few places you can look for inspiration: Look at your peers. Check … Continue reading Content Burnout: What To Do

Brilliant branded content: Happiness Machine by Coca-Cola

The original Coca-Cola Happiness Machine video is several years old now, but just as delightful as it ever was. It’s not only a wonderful concept and experience for the people participating in the video, but it remains a mesmerizing content video in and of itself; eminently watchable, over and over again. This video triggers a … Continue reading Brilliant branded content: Happiness Machine by Coca-Cola