Why I Am a Writer Who Doesn’t Call Herself a Writer

Or: The Difference Between a Writer and a Strategist The internet is chock-full of writers. If you want a writer, you could can go to Upwork and find good writers who will work for pennies (and you will find me there too). If you want ongoing writing services, you could go to Verblio or Constant … Continue reading Why I Am a Writer Who Doesn’t Call Herself a Writer

Growing Your Business: It’s a Balancing Act

Growing your business involves prioritizing and balancing multiple factors: Getting your work seen, and making work worth seeing Caring for the customers you have, and recruiting new ones Managing the factors you can control, and seeking to influence factors outside your control You can make the best guitars, or provide the best legal advice, or … Continue reading Growing Your Business: It’s a Balancing Act