Sponsored Content is Where It’s At
Sponsored content has unique advantages in content marketing
Category: blogs
Villon Around Town
Recent guest posts and publications by Rebekah Villon
Some Thoughts on Pitching
So, when I worked at studios and agencies, we were forever pitching. And pitching is hard, exhausting work, and always takes away resources from the actual clients and jobs and projects you already have. Because I’m a producer, I’m always paying attention to these things, and pitching is expensive. You spend a fortune in labor … Continue reading Some Thoughts on Pitching
Stop Garbage Blogging
Do your business blogging right or don’t do it at all.
Surrogate Markers and Blog Post Length
Too often people get distracted by a measure (like blog post length) and forget about the actual objective of a content strategy.
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